{"id":140754,"date":"2025-10-06T15:19:22","date_gmt":"2025-10-06T13:19:22","guid":{"rendered":"https:\/\/www.master.it\/?p=140754"},"modified":"2025-10-06T16:24:59","modified_gmt":"2025-10-06T14:24:59","slug":"master-a-smart-building-expo-2025","status":"publish","type":"post","link":"https:\/\/www.master.it\/es\/noticias\/eventos-ferias\/master-a-smart-building-expo-2025\/","title":{"rendered":"Master en Smart Building Expo 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"140754\" class=\"elementor elementor-140754 elementor-140752\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a741c92 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a741c92\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cb62a55\" data-id=\"cb62a55\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e078e2 elementor-widget elementor-widget-text-editor\" data-id=\"8e078e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"267\" data-end=\"767\">El mundo de la dom\u00f3tica, la integraci\u00f3n de sistemas y el hogar inteligente se prepara para reunirse en <strong data-start=\"370\" data-end=\"386\">Fiera Milano<\/strong> con motivo de la quinta edici\u00f3n de <strong data-start=\"422\" data-end=\"445\">Smart Building Expo<\/strong> (del 19 al 21 de noviembre de 2025).<br data-start=\"482\" data-end=\"485\" \/>En este evento de referencia dedicado a las tecnolog\u00edas para la edificaci\u00f3n inteligente, la innovaci\u00f3n y la automatizaci\u00f3n, <strong data-start=\"609\" data-end=\"619\">Master<\/strong> confirma su papel protagonista, presentando la nueva serie civil <strong data-start=\"685\" data-end=\"694\">PIXIA<\/strong> y demostrando su integraci\u00f3n con el sistema dom\u00f3tico <strong data-start=\"748\" data-end=\"766\">UNA Automation<\/strong>.<\/p><hr data-start=\"769\" data-end=\"772\" \/><h2 data-start=\"774\" data-end=\"810\">Un gran evento internacional<\/h2><p data-start=\"812\" data-end=\"1295\">Smart Building Expo se celebra dentro del marco m\u00e1s amplio de <strong data-start=\"874\" data-end=\"922\">MIBA (Milan International Building Alliance)<\/strong>, que agrupa eventos como <strong data-start=\"948\" data-end=\"956\">MADE<\/strong>, <strong data-start=\"958\" data-end=\"971\">SICUREZZA<\/strong> y <strong data-start=\"974\" data-end=\"981\">GEE<\/strong>, con el objetivo de ofrecer una visi\u00f3n transversal de las soluciones para la construcci\u00f3n del futuro.<br data-start=\"1083\" data-end=\"1086\" \/>La edici\u00f3n 2025 se presenta con una oferta ampliada: sesiones formativas, hubs tem\u00e1ticos y una atenci\u00f3n creciente a los retos de la transici\u00f3n energ\u00e9tica, la electrificaci\u00f3n y la eficiencia de los edificios.<\/p><p data-start=\"1297\" data-end=\"1494\">En particular, el <strong data-start=\"1315\" data-end=\"1340\">\u201cRenewables District\u201d<\/strong> ser\u00e1 un \u00e1rea expositiva y de debate dedicada a las tecnolog\u00edas para la energ\u00eda urbana, las comunidades energ\u00e9ticas y las infraestructuras inteligentes.<\/p><p data-start=\"1496\" data-end=\"1802\">Este contexto constituye el escenario ideal para la participaci\u00f3n de Master: una oportunidad para mostrar c\u00f3mo una marca tradicionalmente conocida por sus soluciones el\u00e9ctricas y de instalaci\u00f3n puede ofrecer ahora aplicaciones totalmente integradas en el \u00e1mbito de la dom\u00f3tica y los edificios inteligentes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-403400c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"403400c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fd5105\" data-id=\"2fd5105\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c469228 elementor-widget elementor-widget-gallery\" data-id=\"c469228\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;aspect_ratio&quot;:&quot;3:2&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/03\/20250306_125147_IMG_6745.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"c469228\" data-elementor-lightbox-title=\"20250306_125147_IMG_6745\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM4NTM0LCJ1cmwiOiJodHRwczpcL1wvd3d3Lm1hc3Rlci5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMDNcLzIwMjUwMzA2XzEyNTE0N19JTUdfNjc0NS5qcGciLCJzbGlkZXNob3ciOiJjNDY5MjI4In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/03\/20250306_125147_IMG_6745-300x200.jpg\" data-width=\"300\" data-height=\"200\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/03\/20250306_172524.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"c469228\" data-elementor-lightbox-title=\"20250306_172524\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM4NTU4LCJ1cmwiOiJodHRwczpcL1wvd3d3Lm1hc3Rlci5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMDNcLzIwMjUwMzA2XzE3MjUyNC5qcGciLCJzbGlkZXNob3ciOiJjNDY5MjI4In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/03\/20250306_172524-169x300.jpg\" data-width=\"169\" data-height=\"300\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/03\/20250306_125713_IMG_6776.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"c469228\" data-elementor-lightbox-title=\"20250306_125713_IMG_6776\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTM4NTQ2LCJ1cmwiOiJodHRwczpcL1wvd3d3Lm1hc3Rlci5pdFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMDNcLzIwMjUwMzA2XzEyNTcxM19JTUdfNjc3Ni5qcGciLCJzbGlkZXNob3ciOiJjNDY5MjI4In0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/03\/20250306_125713_IMG_6776-200x300.jpg\" data-width=\"200\" data-height=\"300\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-339aac0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"339aac0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ec157c1\" data-id=\"ec157c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b6da879 elementor-widget elementor-widget-text-editor\" data-id=\"b6da879\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 data-start=\"1809\" data-end=\"1870\">PIXIA: la serie civil \u201cultra-plana\u201d con alma dom\u00f3tica<\/h2><p data-start=\"1872\" data-end=\"2155\">En su sitio web oficial, Master destaca el lanzamiento de <strong data-start=\"1930\" data-end=\"1939\">PIXIA<\/strong>, descrita como una gama de dispositivos el\u00e9ctricos ultra-planos dise\u00f1ados de forma nativa para la dom\u00f3tica.<br data-start=\"2047\" data-end=\"2050\" \/>Esta definici\u00f3n ya anticipa algunos de los rasgos distintivos que la empresa presentar\u00e1 en la exposici\u00f3n:<\/p><ul data-start=\"2157\" data-end=\"2772\"><li data-start=\"2157\" data-end=\"2342\"><p data-start=\"2159\" data-end=\"2342\"><strong data-start=\"2159\" data-end=\"2189\">Dise\u00f1o delgado y discreto:<\/strong> el acabado \u201cultra-plano\u201d est\u00e1 pensado para integrarse con sobriedad en entornos dom\u00e9sticos y profesionales sin comprometer la est\u00e9tica del mobiliario.<\/p><\/li><li data-start=\"2343\" data-end=\"2517\"><p data-start=\"2345\" data-end=\"2517\"><strong data-start=\"2345\" data-end=\"2391\">Integraci\u00f3n nativa con sistemas dom\u00f3ticos:<\/strong> PIXIA no es solo una carcasa elegante, sino que est\u00e1 concebida para comunicarse de manera fluida con entornos inteligentes.<\/p><\/li><li data-start=\"2518\" data-end=\"2772\"><p data-start=\"2520\" data-end=\"2772\"><strong data-start=\"2520\" data-end=\"2544\">Versatilidad de uso:<\/strong> la serie abarca las funciones el\u00e9ctricas t\u00edpicas (interruptores, tomas, pulsadores, regulaci\u00f3n de luces\/escenas, mandos motorizados, etc.) desarrolladas pensando en la interoperabilidad y la ampliaci\u00f3n hacia escenarios smart.<\/p><\/li><\/ul><p data-start=\"2774\" data-end=\"3027\">En resumen, <strong data-start=\"2786\" data-end=\"2795\">PIXIA<\/strong> representa la interpretaci\u00f3n de Master sobre c\u00f3mo debe evolucionar la serie civil en el contexto de los hogares inteligentes: dise\u00f1o cuidado, funcionalidades inteligentes y compatibilidad con sistemas de automatizaci\u00f3n m\u00e1s amplios.<\/p><hr data-start=\"3029\" data-end=\"3032\" \/><h2 data-start=\"3034\" data-end=\"3099\">UNA Automation: el coraz\u00f3n dom\u00f3tico que conecta con PIXIA<\/h2><p data-start=\"3101\" data-end=\"3396\">La fortaleza de la participaci\u00f3n de Master en Smart Building Expo radica en que <strong data-start=\"3181\" data-end=\"3190\">PIXIA<\/strong> no se presenta como un producto aislado, sino como parte integral del sistema dom\u00f3tico <strong data-start=\"3278\" data-end=\"3296\">UNA Automation<\/strong>, una plataforma que la empresa promueve como el n\u00facleo de la smart home y del edificio integrado.<\/p><p data-start=\"3398\" data-end=\"3543\">Aunque por el momento no se dispone de un comunicado oficial completo con todas las especificaciones t\u00e9cnicas, algunos aspectos ya son evidentes:<\/p><ul data-start=\"3545\" data-end=\"4312\"><li data-start=\"3545\" data-end=\"3838\"><p data-start=\"3547\" data-end=\"3838\"><strong data-start=\"3547\" data-end=\"3592\">Interoperabilidad y control centralizado:<\/strong> los dispositivos PIXIA se presentar\u00e1n como componentes nativos del sistema UNA, capaces de ser controlados, monitorizados y coordinados desde una \u00fanica plataforma que integra iluminaci\u00f3n, escenarios, climatizaci\u00f3n, sensores y automatizaciones.<\/p><\/li><li data-start=\"3839\" data-end=\"4040\"><p data-start=\"3841\" data-end=\"4040\"><strong data-start=\"3841\" data-end=\"3872\">Sinergia hardware-software:<\/strong> PIXIA no es solo una interfaz atractiva, sino tambi\u00e9n un conjunto de terminales inteligentes que interact\u00faan con las l\u00f3gicas de control, automatizaci\u00f3n y regulaci\u00f3n.<\/p><\/li><li data-start=\"4041\" data-end=\"4312\"><p data-start=\"4043\" data-end=\"4312\"><strong data-start=\"4043\" data-end=\"4073\">Valor a\u00f1adido competitivo:<\/strong> la combinaci\u00f3n <strong data-start=\"4089\" data-end=\"4104\">PIXIA + UNA<\/strong> permite a Master posicionarse no solo como proveedor de material el\u00e9ctrico, sino como una marca capaz de ofrecer una soluci\u00f3n completa \u201cde extremo a extremo\u201d para instaladores, integradores y proyectistas.<\/p><\/li><\/ul><p data-start=\"4314\" data-end=\"4658\">Durante el evento, se espera que Master demuestre c\u00f3mo la serie PIXIA, debidamente configurada y conectada a UNA, puede aplicarse en escenarios reales: viviendas, edificios corporativos, hoteles, complejos residenciales avanzados y estructuras empresariales, con soluciones de automatizaci\u00f3n, gesti\u00f3n energ\u00e9tica e infraestructuras inteligentes.<\/p><hr data-start=\"4660\" data-end=\"4663\" \/><h2 data-start=\"4665\" data-end=\"4715\">Grandes innovaciones en el stand de Master<\/h2><p data-start=\"4717\" data-end=\"4817\">A continuaci\u00f3n, algunos de los aspectos destacados de la presencia de Master en Smart Building Expo:<\/p><ul data-start=\"4819\" data-end=\"5789\"><li data-start=\"4819\" data-end=\"5045\"><p data-start=\"4821\" data-end=\"5045\"><strong data-start=\"4821\" data-end=\"4865\">Gama PIXIA para experimentar en persona:<\/strong><br data-start=\"4865\" data-end=\"4868\" \/>Una amplia selecci\u00f3n de aplicaciones y acabados de la nueva serie \u201cultra-plana\u201d PIXIA permitir\u00e1 a los visitantes apreciar y tocar el dise\u00f1o del \u00faltimo lanzamiento de Master.<\/p><\/li><li data-start=\"5047\" data-end=\"5423\"><p data-start=\"5049\" data-end=\"5423\"><strong data-start=\"5049\" data-end=\"5086\">UNA Automation en funcionamiento:<\/strong><br data-start=\"5086\" data-end=\"5089\" \/>En los paneles demostrativos del sistema UNA Automation, los visitantes podr\u00e1n experimentar la dom\u00f3tica en escenarios reales: encendido de luces, gesti\u00f3n de escenas, control de motores (cortinas, persianas), integraci\u00f3n con sensores de presencia y ambiente, regulaci\u00f3n autom\u00e1tica, supervisi\u00f3n mediante app e interfaz centralizada.<\/p><\/li><li data-start=\"5425\" data-end=\"5546\"><p data-start=\"5427\" data-end=\"5546\"><strong data-start=\"5427\" data-end=\"5447\">Juega con PIXIA:<\/strong><br data-start=\"5447\" data-end=\"5450\" \/>Un juego de habilidad para poner a prueba las destrezas de instalaci\u00f3n de los participantes.<\/p><\/li><li data-start=\"5548\" data-end=\"5789\"><p data-start=\"5550\" data-end=\"5789\"><strong data-start=\"5550\" data-end=\"5571\">Una gran novedad:<\/strong><br data-start=\"5571\" data-end=\"5574\" \/>Un nuevo proyecto se desvelar\u00e1 durante la feria, permitiendo a los visitantes descubrir m\u00e1s sobre los m\u00e1s de 40 a\u00f1os de historia de Master, sus prestigiosas colaboraciones y los productos que la han distinguido.<\/p><\/li><\/ul><hr data-start=\"5791\" data-end=\"5794\" \/><h2 data-start=\"5796\" data-end=\"5817\">Cita en Mil\u00e1n<\/h2><p data-start=\"5819\" data-end=\"6021\">La cita es en el <strong data-start=\"5836\" data-end=\"5870\">Pabell\u00f3n 6 de Fiera Milano Rho<\/strong>, del <strong data-start=\"5876\" data-end=\"5909\">19 al 21 de noviembre de 2025<\/strong>.<br data-start=\"5910\" data-end=\"5913\" \/>M\u00e1s informaci\u00f3n sobre acceso y entradas en: <a href=\"https:\/\/smartbuildingexpo.it\/\" target=\"_blank\" rel=\"noopener\">https:\/\/smartbuildingexpo.it\/<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-985c6a6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"985c6a6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b33d4f8\" data-id=\"b33d4f8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa18a3c elementor-widget elementor-widget-image\" data-id=\"aa18a3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"955\" src=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/10\/mappasbe2025-1-1024x955.png\" class=\"attachment-large size-large wp-image-140781\" alt=\"\" srcset=\"https:\/\/www.master.it\/wp-content\/uploads\/2025\/10\/mappasbe2025-1-1024x955.png 1024w, https:\/\/www.master.it\/wp-content\/uploads\/2025\/10\/mappasbe2025-1-300x280.png 300w, https:\/\/www.master.it\/wp-content\/uploads\/2025\/10\/mappasbe2025-1-768x716.png 768w, https:\/\/www.master.it\/wp-content\/uploads\/2025\/10\/mappasbe2025-1-1536x1432.png 1536w, 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Automation.<\/p>\n","protected":false},"author":155,"featured_media":140760,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16033],"tags":[22659,22631,22632,22660,22661,19159,23014,22634,22635,23015,22707,16125,23016,23017,19085],"class_list":["post-140754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos-ferias","tag-energia-es","tag-eventi-es","tag-fiera-es","tag-fotovoltaico-es","tag-gestione-es","tag-italia-es","tag-magazine","tag-manifestazioni-es","tag-milano-es","tag-pixa","tag-pixia-es","tag-serie-civil","tag-smart-building","tag-sottotraccia","tag-una-automation-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Master en Smart Building Expo 2025 - 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